Display Score for Main OBTs
Online Booking Tools (OBTs) are digital platforms used by agencies and companies to search, compare, and book travel products.
With the objective of providing greater transparency to agencies and companies regarding how LATAM Group content is displayed in the main digital booking tools, LATAM Group periodically conducts an assessment of objective criteria related to the display of its products.
The assessment considers objective, previously communicated criteria related to the clarity, accuracy, and completeness with which the information provided by LATAM Group is displayed and processed by the tool during the booking process.
Criteria evaluated
Correct identification of fare families (branded fares) and their attributes.
Display of Premium cabins and their differentiating attributes.
Comparison between cabin alternatives.
Information on the final price, taxes, and applicable fees.
Identification of the operating airline.
Correct use of the LATAM Group brand.
OBT:
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| Argo Solutions | SAP Concur | Kontrol Travel | Lemontech | Reserve | Wooba | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| Criterion | GDS | NDC | GDS | GDS | NDC | GDS | NDC | GDS | NDC | GDS | NDC |
| 1. Correct branded fare names | Argo Solutions GDS: Compliant | Argo Solutions NDC: Compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Compliant | Lemontech NDC: Compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Compliant | Wooba NDC: Compliant |
| 2. All cabins displayed in a unified view | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Partially compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Partially compliant | Lemontech GDS: Partially compliant | Lemontech NDC: Partially compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Compliant | Wooba NDC: Compliant |
| 3. All Economy cabin branded fares displayed | Argo Solutions GDS: Compliant | Argo Solutions NDC: Compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Compliant | Lemontech NDC: Compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Partially compliant | Wooba NDC: Compliant |
| 4. All Premium cabin branded fares displayed | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Compliant | Lemontech NDC: Compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Partially compliant | Wooba NDC: Compliant |
| 5. Included attributes displayed for each fare | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Partially compliant | SAP Concur GDS: Partially compliant | Kontrol Travel GDS: Partially compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Partially compliant | Lemontech NDC: Partially compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Partially compliant | Wooba NDC: Compliant |
| 6. Exclusive Premium cabin attributes displayed | Argo Solutions GDS: Not compliant | Argo Solutions NDC: Not compliant | SAP Concur GDS: Not compliant | Kontrol Travel GDS: Partially compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Not compliant | Lemontech NDC: Not compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Not compliant | Wooba NDC: Compliant |
| 7. Costs of services not included are displayed | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Partially compliant | SAP Concur GDS: Partially compliant | Kontrol Travel GDS: Not compliant | Kontrol Travel NDC: Not compliant | Lemontech GDS: Not compliant | Lemontech NDC: Not compliant | Reserve GDS: Not compliant | Reserve NDC: Not compliant | Wooba GDS: Not compliant | Wooba NDC: Not compliant |
| 8. Seat selection available during purchase | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Partially compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Compliant | Lemontech NDC: Compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Compliant | Wooba NDC: Compliant |
| 9. Fare/cabin upsell offered before payment | Argo Solutions GDS: Not compliant | Argo Solutions NDC: Not compliant | SAP Concur GDS: Not compliant | Kontrol Travel GDS: Not compliant | Kontrol Travel NDC: Not compliant | Lemontech GDS: Not compliant | Lemontech NDC: Not compliant | Reserve GDS: Partially compliant | Reserve NDC: Partially compliant | Wooba GDS: Not compliant | Wooba NDC: Not compliant |
| 10. Ancillaries can be added during purchase | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Partially compliant | SAP Concur GDS: Not compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Partially compliant | Lemontech NDC: Compliant | Reserve GDS: Not compliant | Reserve NDC: Partially compliant | Wooba GDS: Compliant | Wooba NDC: Compliant |
| 11. Final price and included services displayed | Argo Solutions GDS: Compliant | Argo Solutions NDC: Compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Compliant | Lemontech NDC: Compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Compliant | Wooba NDC: Compliant |
| 12. Correct LATAM branding and clear operating airline identification | Argo Solutions GDS: Partially compliant | Argo Solutions NDC: Compliant | SAP Concur GDS: Compliant | Kontrol Travel GDS: Compliant | Kontrol Travel NDC: Compliant | Lemontech GDS: Compliant | Lemontech NDC: Compliant | Reserve GDS: Compliant | Reserve NDC: Compliant | Wooba GDS: Partially compliant | Wooba NDC: Partially compliant |
| Last updated | 09/09/2025 | 11-09-2025 | 09/04/2026 | 15/08/2026 | 24/02/2026 | 06/04/2026 | |||||
| Details | Details | Details | Details | Details | Details | ||||||
View more details: review the results for each criterion evaluated and the improvement opportunities identified during the assessment.
Are you an OBT and would you like to review your results?
If you would like to review any of the criteria assessed or your results, validate an improvement implemented on your platform, or coordinate a new review with LATAM Group, you can contact us at grp_ndcgo2market@latam.com.